HI AMANDA! HOW DID YOU FIRST START BLOGGING?
I think it started as some sort of diary when I was 17. I’ve always liked to write about deep shit, feelings and stuff, then I started to post photos of my clothes, and it turned into a fashion blog just like that.
WHAT’S YOUR GREATEST INSPIRATION WHEN IT COMES TO PERSONAL STYLE?
Most of the ideas are in my head, and the inspiration usually comes from a single piece. I can see a pair of shoes or just a cap and then I begin to visualize the entire constellation. I also love to get inspiration from walking around in second hand stores. I think that would be my greatest inspiration.
WHAT OTHER BLOGS DO YOU READ?
I pretty much only read international blogs. I think I’m a bit tired of the Swedish blogs, because we’re all pretty similar. Or everybody knows each other, which makes everything so small in a way. I don’t know, maybe that’s just in my head. Anyways. I really like Oracle Fox, Bleach Black, Thathipsterporn (young folks beware) and Christeric.
WHAT’S YOUR GOAL WITH YOUR BLOG AND BLOGGING?
Hard to say. I think at this point my goal is to focus a bit more on my blogging because I’ve really been such a bad blogger the past year, even if I really want to be awesome, you know? Although I’m always myself on the blog, I have a tendency to forget to share all the fun things my days include, both work and private. I want be even more intimate and not only superficial. So yeah, share more of myself, easy enough.
YOUR BLOG – IS IT BUSINESS OR PURE FUN?
Both. It always has been a bit of a business, but I would not be able to stop blogging even if it wasn’t. It’s an addiction and my better half.
WHO’S YOUR ABSOLUTE FAVORITE DESIGNER?
I always loved Balmain, even though I can’t afford anything.
WHAT IN HIS/HER DESIGN IS IT THAT DOES IT FOR YOU?
I love the glam rock style. Studs, heavy leather and trashed jeans. Balmain has the ability to turn a very eye-catching garment into something cool and casual.
WHAT WOULD BE YOUR DREAM COME TRUE?
Oh man, this is such a hard question to answer. Someday I want to have my own vintage store, with a small bar and a café inside, so you could combine shopping, drinking and just hanging around. It would be so nice. Other than that I want to continue what I’m doing right know, and just develop in all possible directions.
DO YOU INTERACT WITH YOUR READERS?
I could be so much better at interacting, but in some way my readers are like online-friends to me. The blog is my diary and the ones I write to are my readers. So I guess still, in some way I do. Maybe that was a weird answer for the question, but yeah.
HOW IMPORTANT IS IT FOR YOU TO HAVE A LOT OF READERS?
Not important at all. A couple of years ago I really was obsessed with having a lot of traffic, and I always tried to find ways to make it even bigger, but now I don’t care that much. I just want do my thing, and I’m happy about the ones who wants to read my blog when I’m not trying to satisfying everyone – I’m just being myself.
WOULD YOU CONSIDER YOURSELF A CELEBRITY?
No, definitely not. I feel no more remarkable than anyone else.
WHAT HAS BLOGGING MEANT TO YOU – WHAT HAS BEEN THE OUTCOME?
As I said before it’s like my better half or something. At least I would feel a bit naked without it. Since I was 17, almost all of my jobs has had something to do with the blog in the beginning, then maybe it turned out to be something else in the end (like my DJ-gigs and club jobs for example). But I mean, I wouldn’t have done even half as much if I didn’t have the blog to start with.
WHAT DO YOU THINK YOUR LIFE WOULD BE LIKE IF YOU NEVER STARTED BLOGGING?
Haha, I have no idea! I’ve always been a creative person, so I guess I would have worked with something close to what I do now anyways, but it would have been so much harder to get here. Otherwise I would probably work with music in some way, I’ve always wanted to write my own songs. I’ve tried several times (didn’t turn out very well though). My dad has a small studio at home, so maybe I would be stuck there trying to make a career in music.
WHAT DO YOU EXPECT TO GET OUT OF BEING A MEMBER OF BLOGGER’S WARDROBE?
I hope to find new favorite bloggers and maybe make some new international friends as well – it would be so much fun. I really want to be more serious about my blog, and I think this could be a good kick in the ass. I want to get inspired by all the other amazing people who are Blogger’s Wardrobe members. And of course I hope to find a new favorite brand or something. I feel very excited about it all!

